Bombardier Unveils Digital Tools for Customer Outreach
Bombardier's digital outreach includes guided tours this week by appointment of its newest aircraft.
Bombardier's virtual tours include the Learjet 75 Liberty, Challenger 350, and Global 6500 and 7500. (Image: Bombardier)

Bombardier is hosting guided, online tours this week of its newest models beginning today as a means to reach out to customers who might otherwise have no access because of the Covid-19 pandemic. The online visits feature the Learjet 75 Liberty, Challenger 350, and Global 6500 and 7500.


“There’s a strong interest in Bombardier aircraft as more and more people explore their business travel options,” said Bombardier senior v-p of new aircraft sales and marketing Peter Likoray. “We created this virtual event to connect with customers, and to offer convenient and personalized access to our stunning aircraft and our expert team.”


The online tours are by appointment and augment other methods the Canadian airframer is using for customer outreach during the pandemic, including the debut of a virtual showroom, which enables users to interact with its newest aircraft. Bombardier’s other digital tools available on its website include a needs assessment tool intended to match customers and aircraft based on their requirements as well as an aircraft configurator for customers to design their own cabins.