The China Business Aviation Group (CBA) and JetNet of Utica, New York, will develop a program to provide JetNet’s aviation database and information services to business aviation users throughout greater China. The two companies signed an agreement to form the strategic alliance at ABACE 2014 on Monday.
JetNet’s 47 research analysts constantly update the JetNet database with current information on airframes, engines, avionics and cabin amenities plus details on aircraft owners, operators, lessors, lessees, share owners in fractional programs and transaction histories dating back more than 25 years. JetNet also provides monthly aircraft market summary reports and tools to access information on the global business aircraft fleet and market data.
One of the benefits of the CBA-JetNet alliance will be for CBA to help China-based business aircraft operators provide more information to improve JetNet’s database. To that end, JetNet also employs Mandarin speakers to help Chinese users interact with JetNet. “This has helped us penetrate the China market and build trust with them,” said Rolland Vincent, creator/director of the JetNet IQ (Intelligence Quarterly) forecasting and advisory service for business aviation. “We’re trying to democratize general aviation, and show that it’s not just for the super wealthy. The accuracy of the JetNet database is enhanced by having relationships like this,” Vincent added.
“This shows us in partnership with one of the best brands in the business,” said Chuck Woods, president of CBA. “It opens a door that [JetNet] can’t open themselves.”
JetNet president Vincent Esposito added, “We are already involved in China as we collect real-time aircraft data from owners and operators, but as our alliance with CBA develops, we are certain that our market intelligence will make a significant contribution to China’s business aviation growth.”
“We have always believed that JetNet’s information and services are an important building block for business aviation in China,” said CBA chairman and CEO Jason Liao. “The Chinese aviation industry has big potential, especially on the general aviation side, but to develop this into an industry, I think that the key is to develop a deep popular aviation culture. Without the Asian culture, without broad-based support for the industry, it will not happen.”
During the signing ceremony, CBA also unveiled the newest edition of its business aviation book, Time Machine–World Business Aircraft Guide (2nd Edition). Edited by Liao, the book includes information to help Chinese aircraft buyers learn about business aviation.