Hiller eyes expansion into Canada and perhaps Europe
The Hiller Group (Booth No.

The Hiller Group (Booth No. 6244), which already supplies fuel at more than 600 U.S. airports, plans "in the near term to expand into Canada and look at Europe as well." That's according to company president and CEO Martin Hiller, who made the comment during a press conference yesterday.

During the same session, the Tampa, Fla.-based Hiller Group announced a program that offers reward points to users of AvCard, an aviation charge card accepted at more than 7,500 locations worldwide. With each AvCard transaction at Chevron, Texaco and other participating dealers, customers receive FlyBuys reward points that they can exchange for rebates, fuel, goods or services.

Also here at NBAA, the Hiller Group unveiled plans for a multifaceted consult council, which will hold its first summit early next year. The council will consist of FBO leaders, Hiller fuel-supply partners and other key figures from the general-aviation industry. "Bringing together smart people makes perfect sense from a business-decision perspective," said Martin Hiller. "The aviation fuel industry is changing and, with the assistance from the aviation industry, we can provide better decisions that affect the success of our FBO partners."