Following the recent worldwide financial crisis and recession, regional airline services in Europe are set to change as operators move to introduce bigger equipment. Air Nostrum chief executive Carlos Bertomeu, for one, predicts that his carrierâs recent strategy to increase average capacityâand thereby reduce unit costsâwill be copied elsewhere in the industry.
â[Within] three years, the majority of European regional airlines will emulate this evolution toward larger aircraft,â he told AIN, as Air Nostrum prepared to welcome European Regions Airline Association delegates to their annual general assembly in Barcelona later this month. Forecasting that in the next few years ânothing will be the same,â Bertomeu and the management of Air Nostrum have developed âan extensive action plan to adapt as soon as possible to the new market.â
Introduced last year, the program takes into account the importance of flexibility as the regional seeks to develop services to new, longer-haul markets. Air Nostrum already has seen the benefits of last yearâs decision to drop loss-making routes and consolidate operations. âAfter doing our homework last year, we are registering a rise in profits per passenger, especially in the international markets like France or Italy,â said Bertomeu.
âThe prospects for the end of 2010 are to return to [profit], consolidate our current cost-control policyâmaintained at a lower level [from] last yearâand continue carefully [to] adapt supply to the real demand,â he added. Bertomeu said last yearâs action had allowed Air Nostrum to face the new financial year âfrom a solid and solvent position, which establishes a good guarantee for the future.â
Driven by the recession, last yearâs austerity moves followed some 13 years of profitable business for the Spanish airline, which operates as Iberia Regional under franchise arrangements with the countryâs flag carrier. It also operates as an affiliate member of the Oneworld global airline alliance, one of whose major players, British Airways, owns 10 percent of Iberia.
In 2008, Air Nostrumâs revenue rose to âŹ682.3 million (almost $820 million), resulting in a net profit of âŹ13.3 million ($16 million), according to Bertomeu. âThe strong impact of the crisis was visible in 2009 company results,â said Bertomeu, as income fell to âŹ561.4 million (about $675 million), resulting in a loss of âŹ16.2 million ($19 million), âof which 56 percent, or âŹ9.1 million ($11 million), were expensesâpart of the restructuring included in the anti-crisis plan.â
Accordingly, he emphasized that last year proved not âa time to sow, [to] open markets or create [new] connections.â Instead, the airline cut all non-profitable routes and now claims to have been âthe first Spanish airline to react to the strong recession suffered in the market.â
By applying its âstrict action planâ in the second quarter of last year, Air Nostrum generated savings of âŹ34 million ($40 million). The highest proportion of those savings came from reduced capacity, which accounted for cost reductions of âŹ19 million ($23 million).
With the elimination of loss-making routes, Air Nostrum disposed of 11 turboprops, including at least seven Bombardier Q300s. âWe reacted quickly and took the right measures, which achieved a better load factor and prevented the fall in our average passenger income,â said Bertomeu. As a result of the cuts, Air Nostrum saw passenger numbers drop to 4,686,000 passengers from 5,364,000 (a fall of 13 percent) and flights from 157,633 in 2008 to 136,099 (down 14 percent) last year.
Air Nostrum began with a fleet of seven turboprops in 1995, introducing its first jets three years later. By 2004, when the fleet numbered 57, jets comprised a slight majority. Numbers of turboprops have fallen since 2000, when there were 36 among a total of 42 aircraft.
Today, the Air Nostrum fleet comprises 63 aircraft: 35 Bombardier CRJ200 and 11 CRJ900 regional jets, 12 Bombardier Q300s and five ATR 72-500s. At the 2009 Paris Airshow, Bombardier identified Air Nostrum as the previously unnamed customer for thirty 100-passenger CRJ1000s (first announced as 15 âfirmâ and 15 âconditionalâ orders at that variantâs launch in February 2007) and also converted a firm order for five CRJ900s to the new model. On the same occasion it signed a contract for 10 ATR 72-600s (and took options on another 10) with which it plans to replace the current ATR 72-500s.
Fleet renewal stands as one of the medium-term strategic measures Air Nostrum has taken in response to âthe serious crisis aviation was facing.â Bertomeu sees the proposed fleet changes as âcoherent with market evolution; the delivery schedule is designed to allow the company to gradually replace its 50-seat aircraft, as the arrival of new aircraft will be preceded by the redeliveries of current machines.â
Air Nostrum expects the CRJ1000s to reduce its current cost per seat by up to 32 percent. âWe are proud to be the first company worldwide to launch this new model,â said Bertomeu.
French regional carrier Brit Air serves as a fellow âlaunchâ customer, and manufacturer Bombardier wonât say when it expects to deliver the first aircraft and to whom. The Spanish airline expects to receive the first CRJ1000 âtoward the endâ of next month. The new ATR 72-600, which Air Nostrum plans to introduce âgradually during the next few years,â will offer more passenger comfort and improved engine efficiency.
Iberia Connection
Air Nostrum operates its entire scheduled network under the framework of its Iberia franchise agreement. âOur relationship with Iberia is excellent,â claimed Bertomeu. âWe are strong allies and so the more prosperous and efficient the cost of the alliance, the more benefit for the regional airline.â
Iberia, meanwhile, does not have to invest capital in a regional operation but its name appears through Air Nostrumâs âIberia Regionalâ branding. Of course, it also benefits from all the connecting traffic the regional feeds to its hub. In return, the major airline carries responsibility for the marketing of Air Nostrum flights, which all carry its âIBâ airline designator code.
The regional benefits further through its use of the Iberia computerized passenger-reservations system and airport services. Although Iberia must approve of any Air Nostrum flight that carries the IB code, the regional remains free to launch its own new routes and use its own airport takeoff and landing slots.
So, how has Air Nostrum benefitted from affiliation with the Oneworld alliance? Bertomeu said the Spanish regional operator considers the alliance with British Airways âmagnificent, as it means having an even stronger ally.â
Affiliation reflects the benefits of the Iberia franchise: âBelonging to a worldwide alliance like Oneworld is of great importance to us,â said Bertomeu. âThe aviation sector is a globalized market with high operating costs and small profit margins, where we live off âthe last passenger.â This is where a worldwide alliance is vital to feed your connecting traffic and bring in passengers thanks to global commercialization, which we wouldnât be able to reach individually.â But Bertomeu argues that âwithout a doubtâ the passengers benefit most from Oneworldâs seamless connections.
Overall, Air Nostrum flies to more than 70 airports, slightly more than half of them Spanish domestic destinations. The balance of flights involves service to and from 11 countries in Europe and North Africa.
Some four years ago, Air Nostrum had reached the third stage of its planned development, providing nonstop links between secondary Spanish cities. Although the recession has interrupted its fourth stage, during which it planned to offer international nonstop service between medium-size European cities, Bertomeu considers the disruption only a temporary setback. âObviously the crisis has slowed our plans, but this doesnât mean that they will not be accomplished,â he concluded.