To help celebrate Christmas this year in the Czech Republic, Prague’s Václav Havel Airport had all of its operational divisions participate in a way that showcased the airport’s unique functionality. Organizers marshaled 32 vehicles from airport security, terminal operation management, airport area maintenance, and the airport fire brigade onto Runway 12/30 and arranged them to create a Christmas tree complete with twinkling lights.
A video captured via drone under the organizational leadership of the airport’s marketing team is the centerpiece of its seasonal marketing campaign, which includes charity markets set up between the terminals, caroling, and distribution of gingerbread to passengers.
“Our video spot celebrates Christmas and is also a wish for all the best in 2025,” explained Eva Krejcí, the airport’s director of communications and marketing. “The Christmas holidays and the end of the year are the most appropriate times for this. We can break free from the usual hustle and bustle, spend time with loved ones, and review the past.”