This year’s NBAA Convention was about more than multimillion-dollar deals, flashy exhibits and rows of new business jets gleaming under the Georgia sun. To gauge the true importance of the event, one has to look beyond the scope of sales announced at the show–more than a billion dollars, unofficially–and at the origins of those deals.
Embraer Legacy 450
Embraer has made moves to plug gaps in its young but growing lineup of corporate aircraft, announcing at last month’s NBAA Convention two new concept jets positioned between the Phenom 300 and Legacy 600. Although the company did not officially launch the two programs, it unveiled artist’s renderings of its new midsize jet (MSJ) and midlight jet (MLJ), along with a full-size cabin mock-up of the MSJ.
Embraer is testing the market for two new concept jets. Beginning today, the company will start taking $70,000 and $90,000 refundable deposits accompanying “letters of interest” respectively for its proposed midsize jet (MSJ) and mid-light jet (MLJ). The company today is unveiling a concept mockup representative of the interiors of both aircraft and another mockup of its Lineage 1000 large executive jet at its booth (No. 3737).
Brazilian aircraft manufacturer Embraer is to unveil a conceptual mockup interior of its mid-light and midsize business jets (the MLJ and MSJ, respectively) tomorrow morning at the NBAA Convention in Atlanta.
Embraer has completed a new revision of the Legacy 600 business jet’s maintenance planning guide. The Brazilian-based manufacturer expects this change to yield cost cuts of up to 18 percent. This is mainly due to extended intervals between some maintenance tasks. Since the guide’s first edition was issued in 2001, the man-hour to flight-hour ratio has dropped by 50 percent to the current rate of 0.65, Embraer said here.
A titanic battle appears to be shaping up in the 10,000-pound thrust segment of the aero engine market, where there is a need for powerplants to drive the coming super-midsize and large business jets, as well as smaller regional airliners.
Watch for Embraer to announce “around NBAA Convention [September] time” one or maybe two new business jets–what it is calling a “mid-light” jet and a “midsize” jet. The new aircraft are aimed at the market segment between the company’s Phenom 300, a light jet scheduled to enter service in 2009, and the super-midsize Legacy 600, of which 100 have been delivered since shipments began in 2000.
Embraer’s corporate aviation division is preparing to present the business case for one or more new aircraft programs, with the hope of getting a development green light from the Brazilian group’s top management before the end of June.
Embraer has a Legacy 600 on display at Asian Aerospace for the first time. Yesterday the company capitalized on the occasion by announcing two more Legacy 600 business aircraft have been sold in the Asian market. Both aircraft will be delivered to customers in Indonesia this year–one to Jakarta-based PT Ekspres Transportasi Antarbenua (Premiair) and the second to an undisclosed company.
Embraer has launched its new Executive Care program to support its fast-growing family of business aircraft. he initiative is a power-by-the-hour-style customer-support program designed to eliminate unpleasant surprises from the maintenance cost equation. Expanded from the Total Legacy Care program created for Legacy buyers, the new program fits a variety of operational profiles, offering greater flexibility, according to Embraer.