Embraer recently delivered the first Phenom 300 to India. Customer Kerala-based Joy Jets will operate the light jet alongside its existing Phenom 100. The operator, which is part of the Joyalukkas chain of jewelry stores, has said it intends to add a longer-range midsize aircraft to its fleet next year.
Embraer Executive Jets delivered the 300th Phenom 100 earlier this week to Laticínios Bela Vista, an agribusiness company based in Bela Vista de Goiás, Brazil. This is the second Phenom 100 for the company, which uses the light jet to shuttle executives and managers among the company’s industrial facilities and to visit customers in cities across Brazil. Embraer delivered the first Phenom 100, to husband and wife owner-pilots Jim and Betsy Frost, in December 2008, and the current fleet is operating in more than 25 countries.
Embraer says the slowdown in the Indian economy has done little to stop its strong business aircraft sales in the country. India is the first country from the Asia Pacific region to have a complete portfolio of Embraer aircraft, ranging from the Phenom 100 very light jet to the large-cabin Lineage 1000.
Clay Lacy Aviation (Booth No. N5115) has added 15 more aircraft to its managed and charter fleets so far in the second half of 2013. The Van Nuys, Calif.-based company said that the additions represent the highest rates of growth in those fleets since the company was founded in 1968 and suggested that it is a strong signal of a resurgent business jet market, especially in Southern California.
Embraer counts the annual EAA AirVenture Oshkosh show as a key element in its business aviation strategy, especially for the light Phenom 100 and 300 jets, many of which are owner-flown. The Brazilian manufacturer brought examples of each jet to this year’s show, as well as a Super Tucano light-attack turboprop single that participated in the afternoon flight demo with famed aviator Patty Wagstaff at the controls.
Embraer Executive Jets named Brenda Paauwe-Navori as the Western region regional sales director for its large and ultra-large business jet division. She previously managed sales for a business aircraft manufacturer and a fractional ownership firm. Paauwe-Navori has experience in market strategy and prospecting, financial analysis and customer loyalty, Embraer said. She has also been employed in airline charter work, including a stint as senior director of large-cabin sales and operator relations for Virgin Charter and VIP Inflight Liaison at Northwest Airlines.
Embraer Executive Jets (Booth 7041) continues to expand at its headquarters in Melbourne, Florida. The business jet division of the Brazilian aircraft manufacturer has been assembling and delivering Phenoms since 2011 at the southeast U.S. complex and its customer center there has been open for about a year and a half. In addition, it is building a new engineering center, and there is ample room for further growth.
In March, Cambridge, UK-based Marshall Aerospace and Defence Group acquired FlairJet for its Aviation Services division. Based at Oxford Airport, FlairJet is a pioneering aircraft charter company that currently has a managed fleet of four Embraer Phenoms; a fifth was to arrive around the time of the EBACE show.
Embraer Executive Jets’ first U.S.-assembled Phenom 300 was rolled out and made its first flight yesterday, exactly one year after the first Phenom 100 to be produced in the U.S. took its maiden flight. The Phenom 300 started rolling down the company’s Melbourne, Fla. assembly line in September. Delivery of this light jet is scheduled in the first quarter; it will go to the Embraer Executive Jets Melbourne-based flight department, which will use it as a demonstrator.
Embraer broke ground for a 67,000-sq-ft engineering and technology center in Melbourne, Fla., yesterday, marking further expansion of the Brazilian aircraft manufacturer’s footprint at this U.S. location. The new building, which is expected to open in mid-2014 and house 200 employees by 2017, will join Embraer’s Phenom assembly facility and executive jet customer service center at the Florida campus.
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